that will actually get you found, period!

target hashtags

The purpose of your hashtags is two-fold: 

  1. It's a way to make the algorithm understand where it needs to place your image or who to expose it to 

  2. It acts as a 'searchable keyword' that your ideal client is searching for

for example:

Recently, I moved into a new house that's in dire need of some redecorating. I use instagram as a resource for inspiration. So hashtags I'll search for are...





So think about your ideal follower, and what type of 'keywords' they're actively searching for on Instagram. That's why market research is so important because it will give you a better understanding of how your dream client thinks and by virtue, what they're actually searching for online.

5 - 200k results on instagram

use hashtags that yields

That way you're targeting hashtags that are not competitive, but popular enough that they're being search for on Instagram.