the human brain

is like a muscle

At times we’re barely burning any calories at all, like when we’re brushing our teeth, mindlessly scrolling on Instagram or watching TV. 


Other times, we’re putting our brains into full on weight lifting mode. Like when we’re working or trying to assemble an Ikea table. 


So what sets you apart from your competition and the easiest way to win followers over is by making people burn as few brain calories as possible.

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